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Price Playing a Key Role in Securing Offers in I’On

Three homes went under contract in I’On last week:

143 Ionsborough – $759,000
4BR, 3 1/2Baths
2,981 square feet

142 Ionsborough – $999,000
5BR, 4 1/2 Baths
3,820 square feet

15 Eastlake Road – $1,250,000
5 BR, 4 Full and 2 Half Baths
3,906 square feet

In my opinion, each of these three homes represented a value compared to other competing properties for sale in I’On. This is clearly what buyers are seeking in this real estate market. Most of the buyers that are willing to make offers right now are looking for value. If they feel a home’s price point is not reflective of today’s market, they will move on to those that are and make offers on them. In fact, many buyers are basing their purchase decisions on where they think the price point will be when the market “bottoms out”, not where it is today. Of course, successfully predicting the bottom of the market is virtually impossible, but many are trying!

In addition to the 3 homes that went under contract last week, there was one new listing that hit the market:

197 North Shelmore Blvd – $1,497,500
4BR, 4 1/2 Baths
3,680 square feet

Finally, in response to the sluggish market, 7 more I’On homes sellers reduced the asking price of their home last week, bringing the total number of reductions this year to 22. As we enter the spring selling season, we may see more of this trend as sellers work hard to be competitive in this market.

For detailed information on all homes for sale in I’On, please go to and stay tuned to this site for more updates in the coming weeks.

Have a great week!

Chuck Avera
Keller Williams Realty
Office: (843)452-5300

I’On Homes and Real Estate For Sale
Mt. Pleasant, SC Homes, Condos and Real Estate

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